I am sitting here eating my dinner and watching live JPL and NASA guys talking about what’s happening with Curiosity up there on Mars and how it’s all working. There was a pause just before I got there while they were watching new information arrive. Now that’s just very very cool.
How cool?
I think the Mars Rover folks are using web communication in the best way possible – to make their story immediately available to people who are interested. Watching the landing of Curiosity was a great and exciting communal experience. We watched, we shared the moment by moment and they shared the news and their excitement and glee as it successfully landed.
This brought back memories for me from years of space launches and missions. This immediacy might be new to younger folks.
Anyway these guys are tweeting, facebooking, Ustreaming, you name it to put new information immediately out there. There’s nothing surer to create buzz and interest than a continuing story told by enthusiastic tellers.
I won’t rant about the idea that “if I could just master social media I’d be a famous xyz!” but to me, NASA’s doing it all exactly right.
